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Guides are published after review. Approval guidance always links to the official source and shows when it was checked.

Estimating guide

Markup is not margin

On a cost of AED 1,000, a 20% markup gives a price of AED 1,200 (cost × 1.2). A 20% margin gives AED 1,250 (cost ÷ 0.8), because margin is measured on the selling price. Mixing the two silently under-prices work.

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